The US Olympic Committee came to us for help, realizing that their brand was losing relevance. We helped reposition the US Olympic Brand, and in the process, we touched and inspired Maya Angelou to create a poem. We were fortunate enough to film and edit this. It was shared online and shown before and during the Olympic coverage.
Role: Creative Director / Art Director Creative Director: Eric Segal Art Director: Michael Bae Copy: Ashton Rose Agency: mcgarrybowen